Assistant Director/Director of Fan Engagement

Assistant Director/Director of Fan Engagement

University Job Title: Program Administrator, Marketing

Bargaining Unit: None - Not included in the union (Yale Union Group)

Time Type: Full time

Duration Type: Regular

Compensation Grade: Administration & Operations

Wage Ranges: Click https://your.yale.edu/work-yale/careers/wage-ranges to see our Wage Ranges

Work Location: Central Campus

Worksite Address: 20 Tower Parkway

New Haven, CT 06511

Work Week: Flexible or Non-Standard (for anything other than Standard)

Searchable Job Family: Athletics

Total # of Hours to be Works: 37.5

Position Focus:

The Director/Assistant Director of Fan Engagement will support the Assistant Athletic Director, Marketing in developing inclusive, strategic marketing and promotion plans, managing in-game elements, producing innovative revenue generation strategies, and creatively enhancing the Yale Athletics fan experience.

Key Responsibilities Include responsible for developing an intentional engagement strategy and marketing plan for Yale Athletics with a focus on Yale Campus Community attendance and engagement. Create graphics and videos for use on social media and LED videoboards to enhance the overall Yale Athletics' digital presence and to accompany the marketing plans. Serve as the game day producer and director by creating and executing game scripts, rundowns, and playlists, overseeing videoboard and audio operators, and managing overall game experience for select Division I sports. Oversee hiring, training, and scheduling of mascot performers. Assist with hiring, training, management, and evaluation of interns and student employees. Ensures positive relationships between the Athletics department and key stakeholders, to include alumni, local community, fans, parents, faculty and other University constituents. Perform other duties as assigned.

Essential Duties:

1. Create a comprehensive strategic plan for marketing a unit or department to generate interest and awareness in the target audience and to increase revenue. 2. Develop and execute social media plan; produce and manage website content. 3. Generate and manage distribution of press releases and handle media inquiries to coordinate press coverage. 4. Manage work of public relations agencies, marketing vendors and consultants. 5. Create briefs and content for promotional and fundraising mailings. 6. Increase community awareness and participation through event coordination and marketing. 7. May submit sponsor grant requests as necessary.

Required Education and Experience:

Bachelor's Degree in a related field and two years of related and demonstrated experience or an equivalent combination of education and demonstrated experience.

Required Skill/Ability 1:

Proficient in Microsoft Office Suite, Adobe Creative Suite.

Required Skill/Ability 2:

Strong written and oral communication skills.

Required Skill/Ability 3:

Ability to deliver creative content through video and graphics.

Required Skill/Ability 4:

Direct knowledge of NCAA and Ivy League rules and regulations.

Required Skill/Ability 5:

Ability to manage multiple projects simultaneously.

Preferred Education, Experience and Skills:

Demonstrated marketing and game operations experience in college or professional athletics preferred. Demonstrated experience with branding, promotions, marketing initiatives and content creation preferred. Proven data analytics experience preferred.

Drug Screen: No

Health Screening: No

Background Check Requirements:

All candidates for employment will be subject to pre-employment background screening for this position, which may include motor vehicle, DOT certification, drug testing and credit checks based on the position description and job requirements. All offers are contingent upon the successful completion of the background check. For additional information on the background check requirements and process visit "Learn about background checks" under the Applicant Support Resources section of Careers on the It's Your Yale website.

COVID-19 Vaccine Requirement:

The University maintains policies pertaining to COVID-19. All faculty, staff, students, and trainees are required to comply with these policies, which may be found here:

https://covid19.yale.edu/health-guidelines

Posting Disclaimer:

The intent of this job description is to provide a representative summary of the essential functions that will be required of the position and should not be construed as a declaration of specific duties and responsibilities of the particular position. Employees will be assigned specific job-related duties through their hiring departments.

To apply, visit https://apptrkr.com/5473409

Yale is a tobacco-free campus.

Copyright ©2024 Jobelephant.com Inc. All rights reserved.

https://www.jobelephant.com/