Responsibilities
The Cal Department of Intercollegiate Athletics is seeking to fill an Athletic Communications position with a highly motivated and team-oriented individual who will oversee publicity efforts for softball, men’s swimming & diving and field hockey, as well as other duties as assigned. Successful candidates must have the ability to be strong storytellers and produce quality communications content, including feature stories and news releases, for a variety of audiences and platforms (print, web, social media, video) consistent with department and university mission and goals. Persons in these positions will also develop and implement annual media plans; manage sport-specific social media accounts; arrange and conduct interviews; develop and maintain strong working relationships with local and national media; maintain and compile records and statistics; act as team historian; facilitate requests from media, such as for news stories, features and live broadcasts; and handle other duties as assigned.
Providing day-to-day operational support in the Cal Athletics Communications office.
Responsible for specific programs/teams, as assigned.
Develop and implement media and social media plans for assigned teams, working in coordination with coaches and team support staff, as well as applicable units within Cal Athletics.
Provide media support, guidance and training for coaches and student-athletes.
Produce feature stories on student-athletes for CalBears.com, the Cal Sports Quarterly magazine, and other media.
Manage team-specific social media, including Twitter, Facebook and Instagram.
Write game recaps and other news releases for assigned teams.
Help produce video and graphics content featuring Cal coaches and student-athletes.
Support live media broadcasts.
Assist with publication of information guides and game programs.
Staff and provide gameday coverage for sports as needed throughout the year.
Maintain and research historical records.
Coordinate and manage media interviews as assigned.
Required Qualifications
Bachelor’s degree in journalism, communications, or related field and/or equivalent years experience/training.
Previous experience in athletic communications/media relations (preferably at the Division I level and in a Power 5 conference).
Strong verbal and written communication skills.
Ability to work in a flexible, fast-paced and dynamic work environment.
Familiarity with appropriate software (Microsoft Word, Adobe Creative Suite, NCAA statistics software, etc.).
Understanding of the strategic use of social media related to promoting teams and Intercollegiate Athletics.
Working knowledge of concepts and principles of news, media communications, and media relations.
Previous experience using Facebook, Twitter, and Instagram to provide social media coverage for an athletics team.
Must be flexible to travel with assigned teams as required and work non-traditional hours.
Must maintain current knowledge of applicable rules and standards of the ACC, the National Collegiate Athletic Association (NCAA), as well as other associations and agencies to which the Berkeley campus of the University of California adheres, and, at all times avoid any and all violations of these rules and standards.
Preferred Qualifications
Minimum of three years previous experience working in athletic media relations office.
Working knowledge of the campus and Intercollegiate Athletics, including achievements, mission, vision, goals, objectives, programs and infrastructure.