Director, Ticket Sales

The University of Arizona’s Department of Intercollegiate Athletics is seeking an experienced ticket sales professional for the Director of Ticket Sales position. This position will develop and implement ticket sales strategies and best practices for individuals and businesses that are targeted prospects for purchasing tickets to Arizona Athletics events through comprehensive sales campaigns. This includes season tickets, partial plans, group tickets, single-game tickets for all ticketed sports, and football tailgate hospitality packages. This position shall manage the day-to-day operations of the inside ticket sales department, including part-time sales representatives, and be responsible for maximizing attendance and ticket revenue generation for Arizona Athletics.

Duties & Responsibilities

• Increasing ticket sales revenue by maintaining appropriate call volume to achieve and exceed annual sales goals

• Calling current and past customers, cold-calling new leads, and contacting area businesses and individuals via in-person appointments and networking events to generate sales

• Developing, managing, and executing a year-around inside ticket sales campaign, with a primary focus on football season tickets, mini plans, group and individual game ticket sales

• Manage day-to-day activities of inside ticket sales department and staff to include recruiting, hiring, training, developing and supervising volunteers, work-study, and/or paid part-time UA student sales representatives

• Implement and teach “best sales practices,” set goals, coach and motivate sales representatives, including technique training and evaluation to identify strengths and weaknesses

• Provide excellent customer service and build relationships to create repeat business and maximize revenue

• Create events (i.e. select-a-seat, referral receptions, exclusive behind-the-scenes-tours) to generate sales and sell ticket packages; collecting individual game ticket buyer data on game days, building client base and prospecting database of qualified leads

• Prospect new clients and prospective customers utilizing game days and other networking events

• Act proactively to create opportunities for new business with existing customers

• Develop and increase “CatBackers” (accounts with 10+ football season tickets) portfolio and sales, including fulfillment

• Actively sell, renew, and service group ticket accounts, achieving set revenue goals via: seeking and implementing sales and service best practices, prospecting/profiling, networking at outside events, lead generation, thorough data capture, and personal database management

• Work to grow existing group and theme night events and develop, plan, and execute new ones.

• Establish and maintain strong relationships with key group contacts

• Work in conjunction with the Ticket Office and Marketing department to sell theme nights and ticket packages to events

• Play a significant role in developing and executing season ticket sales and marketing plans for all admission-charging sports

• Attend and actively participate in weekly ticket sales meetings, providing accurate updates on prospecting activity, sales performance, outside appointment and event recaps, and account management

• Track ticket sales and maintain CRM database (Salesforce)

• Work with the Director of Marketing to implement an effective Database Marketing Program

• Assist with various team events, ticket promotions, community events, and social and civic activities

• Work all home games as needed, performing various ticket sales and service duties, fulfilling events, servicing groups, and prospecting new sales throughout the game

• Demonstrate commitment to teamwork and ability to adhere to University policies and procedures

• Friendly and professional telephone manner

• Other duties as assigned