Associate Commisisoner of Marketing & Communications

Required Education and Experience:

• Bachelor’s degree in Marketing, Communications, Sports Management or a related field.

• Minimum of 3-5 years of experience in marketing, communications, or a related field.

Required Knowledge, Skills, Abilities/Competencies:

• Extremely organized, self-starter, intrinsically motivated.

• Strong interpersonal, organizational, and leadership skills.

• Ability to communicate effectively through both oral and written channels.

• Ability to work collaboratively with Conference staff, administrators, coaches, student-athletes, and external partners.

• Ability to exercise sound judgment and handle sensitive information with discretion.

• Ability to manage multiple tasks and projects with attention to detail and strict adherence to deadlines.

• Ability to build and maintain strong relationships with media partners, corporate sponsors, and other stakeholders.

• Knowledge of current trends in college athletics, with an emphasis on social media strategy, digital engagement, and content innovation.

Key Responsibilities:

Strategic Communications

• Provide strategic leadership and oversight for the Conference's marketing, communications, content, branding, social media, website, and digital media operations.

• Supervise, mentor, and evaluate the Director of Marketing & Communications and Director of Content, ensuring effective execution of departmental priorities and professional development.

• Develop and implement comprehensive communications and marketing strategies that advance the Conference's brand, visibility, and strategic objectives.

• Serve as the Conference's primary liaison to media outlets, communications professionals, and external stakeholders.

Sport Communications

• Serve as the primary communications contact for men's basketball and assigned Olympic sports.

• Oversee all communications, media relations, awards, statistics, records, and storytelling efforts related to men's basketball and assigned Olympic sports.

• Coordinate media operations and communications efforts for the Conference basketball Championships.

• Serve as the Conference’s on-site communications and media relations representative at assigned championship events, overseeing media operations, credentialing, and event publicity.

• Develop strategies to maximize exposure through earned media, digital content, and storytelling initiatives.

Communications & Media Relations

• Oversee communications strategies for Conference championships, special events, initiatives, and major announcements.

• Direct the production and distribution of press releases, feature stories, media guides, championship programs, record books, and other communications materials.

• Coordinate Conference awards programs, postseason honors, and recognition initiatives.

• Cultivate and maintain relationships with local, regional, and national media outlets.

Website, Statistics & Records

• Oversee the management and strategic direction of the Conference website and all digital communication platforms.

• Ensure the accuracy, integrity, and timely dissemination of Conference statistics, standings, records, archives, and historical information.

• Manage statistical systems and reporting processes for all Conference sports.

• Oversee the maintenance and publication of Conference record books, historical archives, and championship records.

Marketing, Branding & Content Strategy

• Provide oversight of the Conference's brand identity and ensure consistency across all platforms, communications, championships, and promotional materials.

• Direct content strategy across social media, video, graphics, photography, and emerging digital platforms.

• Collaborate with member institutions to develop and execute initiatives that enhance fan engagement and elevate the Conference's visibility.

• Support sponsorship activation, ticket sales initiatives, and revenue-generating programs through integrated marketing and communications efforts.

Broadcast & Digital Media

• Collaborate with member institutions, production partners, and broadcasters to ensure the successful promotion and execution of Conference programming.

• Assist with the development of strategies to enhance digital distribution, audience growth, and fan engagement.

Additional Duties

• Represent the Conference at NCAA, institutional, and external meetings as assigned.

• Support Conference strategic planning initiatives and special projects.

• Perform other duties as assigned by the Senior Associate Commissioner for External Affairs and Commissioner.

Reporting Structure:

• Reports to the Senior Associate Commissioner for External Affairs.

Salary:

• Commensurate with experience.

Benefits:

• Comprehensive medical, dental, and vision coverage for employees, with 100% of premiums paid by the Conference.

• 403(b) retirement plan with an 8% contribution from the Conference.

• Accrual of 20 days annual vacation time, in addition to five wellness days each year.

• 22 paid holidays in the 2025-26 academic year.

• Half-day Fridays in the summer from Memorial Day to Labor Day.

• Monthly cell phone reimbursement.

Working Conditions:

• This position is based at the Conference office.

• This position requires the ability to travel and work non-traditional hours, weekends, nights and holidays.

• This position includes required attendance at select Olympic sport championships, the Conference’s Basketball Championships and NCAA-hosted events.

Application Process:

• A letter of application, resume and a list of at least three professional references should be sent via email to employment@maac.org.

• Please list the job title and candidates’ name in the subject line of the email.

• The Conference is an Equal Opportunity Employer and conducts background checks on all final candidates.