Javascript is required.
Log InPost a Job

Job overview

Area of Responsibility
Marketing
Type
Full-Time
Location
Commerce, Texas

Director/Assistant Director of Marketing and Fan Engagement

East Texas A&MFull-TimeCommerce, TX


DUTIES & RESPONSIBILITIES:

  • Develop marketing plans for all 14 sports.

  • Create and implement strategic fan engagement initiatives.

  • Draft game scripts and oversee home game presentation.

  • Develop strategies and initiatvies to increase attendance and ticket revenue for all home athletics contexts.

  • Establish relationships with campus and communities in the Northeast Texas region to promote Lion Athletics.

  • Enhance ticket revenue through group ticketing strategies and initiatives.

  • Provide leadership in expanding the Lion Athletics brand through print and electronic media, advertising, web content, community partners, and social media platforms.

  • Assist in fulfillment of sponsorship elements in partnership with Taymar Sales U.

  • Enhance ticket revenue through group ticketing initiative.

  • Recruit, train, and mentor student workers for fan engagement initiatives.

  • Provide direction to athletics spirit groups (e.g., cheer, dance, mascot) and serve as primary liaison to band.