Job overview

Area of Responsibility
Marketing
Type
Full-Time
Location
Charleston, SC
Salary
$52,100 - $63,828

Director of Marketing & Fan Engagement

College of CharlestonFull-TimeCharleston, SC

Develop and implement strategies that increase attendance, engage with fans, and improve the game day atmosphere for all of our athletic teams

• Identify creative and innovative programs that engage both existing and potential fans, resulting in an entertaining atmosphere and that encourages spectator loyalty and support

• Assist with marketing special projects and events to help grow and develop the fanbase
• Oversee all “C-Mail” email communications to fans, donors and students
• Assist with fulfillment of all sponsorship agreements to ensure proof of performance of each sponsorship asset
• Collaborate with our communications staff and creative content team on our social media strategy and web-site content
• Identify and secure advertising via radio, social media, etc…within our budget to promote our athletic teams