Assistant Athletic Director for Strategic Communications

Summary

The individual serves as the athletic communications strategist for Intercollegiate Athletics. This includes, but is not limited to:

• Crafting the strategic vision for website and social media communications for the Department of Athletics

• Leadership and professional development of the strategic communications staff

• Responsibility for fostering strategic external media partnerships on behalf of BGSU Athletics

• Cultivating campus relationships which bring BGSU Athletics into alignment with University communications strategies

• A leadership role in growing the brand and image of the Athletics Department, such that it is viewed as "the front porch of the University"

Essential Functions

• Leadership of strategic communications functions for the department's 18-sport athletic program, including direct day-to-day management of the football and ice hockey programs

• Leadership and management of the strategic communications staff

• Strategize, implement, and act as managing editor for the athletics department's presence on the web, which includes BGSUFalcons.com, correlating websites

• Develop and implement a compelling  and comprehensive social media strategy on behalf of BGSU Athletics, to foster growth of followers and strengthening the brands of both Athletics and the greater University

• Leadership with the department’s broadcast partnerships and management of streaming operations (ESPN3, ESPN+, etc.)

• Serving as the primary media liaison for BGSU Athletics

• Serving as the department's spokesperson

• Serve in an event management role at home athletic events

• Attend meetings and represent the department on committees and planning groups

• Serve on external relations team that generates revenue and increases image and visibility for the department

• Archiving documents, files, images, and video for the Athletics Department

• Other duties as assigned

Minimum Qualifications

The following Degree is required: 

• Bachelor's Degree

The following Degree is preferred: 

• Master's Degree

The following Experience is required: 

• 3 years of experience in sports communications for a program, team, or a department. Experience could also include media experience such as radio broadcast, print media, etc.

• 1 year of staff supervision

The following Licensure, Certifications, or Registration is required:

• Must have and maintain a valid driver’s license and comply with the university’s vehicle use policy.

Additional Information

Knowledge, Skills, Abilities

• Knowledge of social media and communication vehicles to wide audiences.  

• Must be comfortable with public speaking and must be strong writer.

• Demonstrated presence on multiple social media platforms

Application Deadline

The search committee will review applications until the position is filled; however, for best consideration, applications should be provided by June 3, 2026.

Required Application Materials & Evaluation

• Experience must be fully documented on the official application.

• The application will be used to evaluate if candidates meet the minimum requirements for the position and for consideration when determining starting pay rate.

• Experience requirements are inclusive of relevant professional experience, or experience attained through relevant internships, co-ops, student employment positions, or graduate assistantships.

Uploads

• Required: Resume (for supplemental information only)

• Optional: Cover Letter

  Essential Requirement: Work Authorization

  BGSU does not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term.